ModCloth Sees Strong Improvements in Results After Transition to Nogin’s Intelligent Commerce Platform

Nogin & ModCloth

Indie apparel brand’s performance bolstered by cost savings, lower shipping costs and enhanced data-driven promotions.

Just six months after switching to Nogin’s leading Commerce-as-a-Service (CaaS) platform, indie apparel brand ModCloth is registering significant improvements in its overall operations. Additionally, the brand is gearing up for a robust holiday season with limited-time, sitewide savings in advance of Black Friday and Cyber Monday.

Mary Jimenez, CEO of the digitally native retailer of women’s fashions and accessories, said the switch to Nogin’s Intelligence Commerce platform has allowed the brand to leverage intelligent algorithms and smart promotions to provide an immediate competitive advantage in a number of areas. Among other things, the switch has provided significant cost savings and increased sales performance. Noting that ModCloth has cut expenses by approximately $17 million in the last six months, Jimenez added that the brand is geared to provide even more products and promotions to its loyal customer base.

“We couldn’t be happier with the improvements we’ve seen in our overall business and our bottom line too,” said Jimenez. Since its founding in 2002, ModCloth has been dedicated to serving a full spectrum of women by celebrating their stories and offering an inclusive range of sizes of unique, vintage-inspired fashion. 

“Nogin’s Commerce-as-a-Service (CaaS) approach has been a game changer for ModCloth,” Jimenez continued. “Their advanced data-driven analytics have helped drive down our costs, retain our loyal customer base, and cultivate new fans. We no longer have to manage a vast network of vendors and can focus our efforts on what makes our brand so special to so many. Our relationship with Nogin has resulted in significant growth gains, especially in light of the world-wide issues during Covid scarcity.”

As an example, sales thus far from ModCloth’s 2021 Gift Guide are already running 9% above 2020 levels. Curated by ModCloth employees, the “Very Merry ModCloth Holiday Gift Guide” features gifts under $30, ‘purr-fect’ presents for pet lovers and the brand’s most over-the-top holiday shop ever.  Jimenez noted that in addition to the robust holiday product assortment, “our strides in sales have been aided by strong gains in social media activity through increased efficiency and better deployment of online marketing tools.” 

Nogin has provided Intelligent Commerce Solutions to major brands such as Honeywell, Hurley, Bebe, Lululemon, and, most recently, Kenneth Cole, Frye, Justice and Charming Charlie.

“We are thrilled that Nogin’s Commerce-as-a-Service (CaaS) platform has freed ModCloth to do what it does best. It is incredibly rewarding to be able to deliver such significant savings and help the brand focus on delivering great products to its community of passionate consumers,” said Nogin CEO Jan-Christopher Nugent. “With our help, ModCloth can stay true to its core values that champion female empowerment and inclusivity.” 

Efforts to Match Amazon Can Be a Form of ‘Stockholm Syndrome’ for Retailers and Brands

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Rapidly evolving Commerce as a Service (CaaS) model can give mid-tier operators in the fashion, CPG, beauty, health, and wellness industries a better way to keep pace with big retail and drive predictable profitability, advises tech veteran Jan-Christopher Nugent.

Too many retailers and brands suffer from “Amazon Stockholm Syndrome” — the unquestioning effort to compete with the world’s most dominant ecommerce company on its own asymmetrical terms, writes Jan-Christopher Nugent, CEO of Nogin, in an opinion piece for multichannelmerchant.com.

“If the Stockholm Syndrome theory were correct, you’d expect to see long-enduring captives parroting the propaganda of their captors and engaging in behavior that was not in their long-term interest,” Nugent writes. “This is exactly what we see.”

Indeed, companies routinely give up sizable chunks of their margins by trying in vain to play Amazon’s game, he contends. “While a healthy brand’s average discount should be no higher than 26%, we routinely see brands with average discounts of 50% once you factor in shipping and return costs,” Nugent writes.

In the Oct. 11 piece (“How to Snap Out of Amazon ‘Stockholm Syndrome‘”), the ecommerce sector veteran describes Amazon’s success in training consumers to expect free (or seemingly so) shipping and nearly instantaneous delivery. Amazon has also been able to drop prices and force competitors to cut their margins.

While going head-to-head with Amazon may be viable for a tiny number of true giants, for others the rapidly evolving commerce-as-a-service (CaaS) model creates new possibilities, Nugent writes. “In the CaaS model, specialty firms create, maintain and operate ecommerce stores on behalf of retailers and brands. These platforms can deliver superior ecommerce and increase sales, profits and conversion rates using advanced algorithms, data-driven intelligent promotions and discounts, and cloud-based R&D upgrades.”

But before retailers or brands can take full advantage of these gains, they may need to face some captor-induced fears. That could include reconsidering whether there’s truly only one way to please the customer, Nugent notes, and being open to using tech and analytics to win back the respect they have given away by selling at a loss.

For example, CaaS methodologies can reveal which customers are loyal enough to buy even without receiving free shipping, notes the executive, whose firm has delivered CaaS for such major brands as Kenneth Cole, Honeywell, Hurley, Bebe, Lululemon, True Religion, Yeezy and Charming Charlie.

Generally, the mid-tier “is where CaaS has capabilities and services that bolster competitiveness, including higher-order AI and predictive analytics,” Nugent explains. By running intelligent algorithms and multivariate tests, CaaS providers can ferret out which customers will balk at the removal of shipping, delivery and price giveaways, and which ones will keep shopping and stay loyal.

“When CaaS technology is carefully applied across an entire ecommerce store, intelligent segmentation can result in a drop in the average discount from 50% to 25%, or even as low as 4.5%-6% in some cases,” he writes. “Most importantly, it can also help bring you to a cash-neutral position when it comes to returns … That’s what it takes to keep pace with big retail, drive predictable profitability—and snap out of the Amazon trance.”

The full column is available at:
https://multichannelmerchant.com/ecommerce/how-to-snap-out-of-amazon-stockholm-syndrome/

Big Box vs Small Box Retail Ecommerce Strategy: How to Compete with Big Box Retail Stores

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Small businesses have always had their work cut out for them when it comes to competing with big retailers. Big box stores have more resources, reach, and connections to dominate smaller brands. Many small box retailers have to try to leverage their big-box competitors and sell inside their storefront. However, that can quickly cut into profit margins. 

However, the new ecommerce frontier has plenty of opportunities for smaller to medium-sized businesses to compete with larger big-box retailers. Luxury ecommerce fashion brands can craft unique web experiences and leverage celebrity collaborations to engage their customers and sell directly to them. CPG brands can use a DTC strategy to diversify their commerce channels, which became necessary during the coronavirus ecommerce landscape. 

Every brand, regardless of its niche or category, can find success online. Using marketing analytics and an effective ecommerce marketing funnel, brands can optimize their campaigns and understand how their audience interacts with their content. They can identify the most important website KPIs and conduct monthly reports to track the progress of their efforts. Needless to say, smaller brands can finally connect with their audience, sell products, and scale without depending on big-box retailers. 

Let’s discuss the ins and outs of big-box retailers and hear from our CEO, Jan-Christopher Nugent, on what you’ll need to set up your brand for ecommerce success. 

What is Big Box Retail Store

Big-box retail stores offer a variety of products in a large, physical storefront, like Target or Walmart. Big-box retailers continue to expand their selection of inventory, and many have even started to sell fresh produce and food. 

Big-box retailers have two critical advantages over smaller brands: economy of scale and one-stop shopping. Visitors can shop for various items across various categories with ease to consolidate their shopping efforts, save time, and enjoy discounted prices. Big-box retailers stock inventory in larger quantities to save money on each item which means they can price their merchandise at lower prices than boutique stores. 

How Big Box Retailers Are Logistical Trendsetters

Brands that sell inside big-box retailers must adhere to strict logistical practices. Small companies must elevate their logistics to provide a sufficient supply of their products to their big-box retailer partners. 

The first thing many brands must do is use EDI software integration to exchange purchase orders, invoices, and documents quickly. Electronic Data Interchange (EDI) allows companies to automatically exchange orders and invoices between each companies’ EDI software systems. It creates a more efficient order and payment process but often requires a hefty upfront investment to get started. However, it increases efficiency and reduces the risks of errors. 

Brands selling inside big-box retailers will also have to invest in effective inventory management to ship their products. Many brands have to reevaluate how their inventory is fulfilled and shipped. One solution is 3PL fulfillment

The Problem With Big Box Retailers

Although big-box retailers offer convenience and great prices, they also present several pressing issues. Big-box retailers have a huge carbon footprint and rely on massive storefronts (often bigger than 50,000 square feet) and large parking lots for shoppers. They use predatory marketing and pricing strategies to strangle mom-and-pop stores and undermine small businesses. They offer no cultural identity, undermine retail wages, and they offer poor benefits to their employees, such as low wages and lack of health insurance.

Nogin offers a different approach. We offer commerce as a service. Our partners have the unique opportunity to compete with big-box behemoths such as Walmart and their ecommerce equivalent, Amazon. Scaling from a medium-sized enterprise business to a legitimate enterprise business is almost impossible. Many brands have to invest in expensive internal development to update their online storefronts to the latest requirements, offer discounts that cut profit margins, and spend on research and development. 

As an ecommerce provider, our suite of enterprise ecommerce solutions and proprietary ecommerce business platform allow our partners to focus on growing their brand while we intelligently handle the tough ecommerce logistics and operations. You’ll never have to replatform again, and our team of ecommerce Nogin Nerds has the expertise to improve all aspects of your online operations. Our 360-approach allows our partners to become more efficient and increase profit margins while having the infrastructure to scale. 

We use machine learning, AI, and marketing automation while tracking every purchase to give us valuable data on what efforts work and which ones do not. To put it simply, it’s impossible to keep up with Amazon without using your Nogin. Big retail has the advantage with budget, resources, and capabilities. They have logistics, free shipping, marketing algorithms, onsite developers, R&D, and more. Fortunately, Nogin has the same capabilities as big-box retailers but the nimbleness to help smaller brands scale faster and become more profitable. 

For instance, the average brand spends 11% on fulfillment, returns, and free shipping, while big retail pays around 3.5%. Leveraging our Nogin services, you can dramatically cut costs on free shipping, fulfillment, and returns. Also, Nogin’s continuous R&D allows your brand to test winning strategies tested by partner clients. 

Becoming a Nogin partner ensures your brand won’t have to worry about competing with big retail because you’ll have access to the same strategies, resources, and capabilities. The difference is that your brand will still be able to customize, shift, and pivot before the big retailers can catch up. 

Big Box vs Small Box Retail: How Smaller Brands Can Compete in Ecommerce

Big-box retailers have dramatically shifted the fundamentals of ecommerce. Major online retailers are letting brands sell on their sites, but the brands have to take on all the logistics of getting goods to consumers and deal with the risk of manufacturing without advance orders.

So how does a brand adapt and thrive in this new ecommerce world? Jan-Christopher Nugent, the CEO of Nogin, says brands have to adopt a customer-focused, data-driven perspective that employs cutting-edge technology.

1. Deliver an Exceptional Online Experience

“It’s not just about the retailers, it’s about the consumer and delivering a great experience wherever the consumer wants to buy the product, whether it’s the brand’s online store, retailers such as Amazon or Nordstrom, or a physical store,” Jan Nugent states. “Brands really have to understand technology, but most medium-sized brands don’t have IT organizations or developers, which is why Nogin has created an ecommerce operating system for all aspects of this shift, both the technology and the people. Forty percent of physical retail stores have gone away, and most of these brands have only made up twenty percent of that online—their organizations still haven’t shifted to be high-tech, internet organizations.”

Nogin helps brands make that shift seamless. Nugent advises that companies start by looking at their marketing strategy and making sure it’s focused online. That means looking at traffic to see where customers are coming from, whether it’s the brand’s online store, social media, online retailers, or even a physical store, so brands aren’t just driving traffic to their online store, but to every channel the brand offers.

2. Provide Exceptional Customer Service

It’s also essential to have a phenomenal customer experience, with products easily accessible across all channels. What defines a phenomenal experience has changed substantially from the past—such as the advent of same-day delivery, easy returns, and an experience tailored to individual consumers—and brands have to keep up so customers will keep coming back.

“The level of sophistication of a lot of these entry-level technologies is fine when brands sell to a small audience, but when brands make it a serious part of their businesses, they need to be plugged into more advanced capabilities,” Nugent says. “Ninety percent of these brands don’t have an IT department, developers or internet experts, but if you look at the pure online retailers, 80 percent of their organization possess those skills.”

3. Leverage Machine Learning, AI, and Marketing Automation

It’s crucial to use forward-thinking technology. That’s where partnering with Nogin provides significant added value. The company can develop customized solutions for brands that have limited technological resources, as well as those that have people in place who can run the technology. “We invest so much more heavily in research and development because everything is happening so fast,” Nugent says. “Most brands are focused on considering the tech capabilities that are popular today because they’ve been contacted by a salesperson or an advertisement, whereas big retail and folks like us are developing for what’s going to be significant four to five years from now.”

Using innovative solutions from Nogin gives brands the data they need to enhance the customer experience and strengthen their ecommerce businesses. It used to be that the internet treated consumers as if they were all the same. But today, data focuses on organizing consumers into groups where brands can deliver experiences, products, and content unique to them. Nugent gives the example of a company selling rain boots online. Three years ago, the brand would have advertised a 20% off sale on the boots during the summer off-season. Today, data can tell a brand that people in the Northeast are in a rainstorm, and the brand could offer free same-day shipping on boots to people in that area.

Data can also have surprising and valuable results—Nugent recalls working with a fashion brand that thought its primary customer was a man interested in luxury watches and vacations. Still, it turns out the main customers were families who wanted matching outfits. The brand was able to tailor its content specifically towards both groups. Because Nogin has a deep knowledge base for data-based buying patterns, it can help brands compete with big-box retailers with large data pools built up over many years with millions of dollars.

Nogin New Client Announcement: Hurley

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Nogin Set to Deliver Comprehensive Ecommerce and Omnichannel Retail Solutions for Legendary Lifestyle Brand, Hurley

Nation’s Leading Provider of Global Ecommerce Solutions to Apparel, Beauty, and Fashion Brands Positioned to Deliver Enhanced Customer Experience 

LOS ANGELES – Nov. 14, 2019Nogin, a full-spectrum ecommerce partner and leading provider of end-to-end digital commerce solutions, today announced it has signed an agreement with Bluestar Alliance, LLC, to be the ecommerce operator and omnichannel retail solution for its newly acquired brand, Hurley. As part of the relationship, Nogin will re-launch Hurley.com, integrating new tech tools and an optimized logistics plan to ensure a consistent consumer experience across all channels.

“We could not be more excited to help Hurley – a local legend and one of the world’s most innovative brands – expand its reach to new customers across the globe,” said Jan-Christopher Nugent, CEO of Nogin. “Our advanced technology and deep omnichannel experience are ideally suited to help Hurley scale and evolve its brand.”

The Nogin team will soon introduce a new look for Hurley’s direct-to-consumer online store, featuring creative design to increase conversions and enhance the overall experience. Utilizing its advanced technology to optimize product offerings, promotional messaging, and prospective customer targeting, Nogin will create a more cohesive and engaging customer journey from discovery to delivery.

Additionally, Nogin will provide a range of premium services and technologies for  Hurley, including warehouse management, inventory control, order fulfillment, returns management, and call center operations.

Bluestar Alliance and Nogin have a long history of partnering to launch and build highly-successful, enterprise-class apparel brands online.  Nogin is thrilled to help grow the Hurley brand to its fullest potential.

For more information about Nogin, visit https://nogin.com.

Nogin New Client Announcement: Sanrio

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Sanrio Partners with Nogin to Deliver New Online Shopping Experience Designed to Delight and Inspire Guests Across the Globe 

  Sophisticated Design Paired with Advanced Analytics and Personalization Features, Drive Consumer Engagement for the World-Class Lifestyle Brand

LOS ANGELES – Sept. 30, 2019Nogin, a full-spectrum ecommerce partner and leading provider of customized, end-to-end digital commerce solutions for retail brands, today announced its partnership with Sanrio, Inc. to revamp the beloved brand’s online store. The remodeled, direct-to-consumer sanrio.com and its underlying technology enable a more fluid and personalized shopping experience.

“As consumer demands continue to evolve as quickly as the online shopping industry, it is vital for brands, both young and iconic, to stay current on ecommerce trends while exceeding customer expectations,” said Jan-Christopher Nugent, CEO of Nogin. “With the updates, we have incorporated into the new website, Sanrio is set to scale quickly and continue to carry the torch as a multi-generational cherished brand.”

The unveiling of Sanrio’s new online shopping experience is the latest step in its evolving ecommerce strategy, concentrated on streamlining business operations and propelling direct-to-consumer sales. Along with delivering the technology backbone and design for the retailer’s store, Nogin is providing full-service support including creative and marketing as well as development, logistics, and fulfillment. Additionally, the new site leverages Nogin’s unique Shoot Sheet Management tool, which enables the Sanrio ecommerce team to manage the entire photo production lifecycle from one central dashboard. The time-saving feature gives individuals visibility into timelines at each stage of production; custom shot list management; image and swatch verification; and search by Product Information Distribution Services (PIDS), stock-keeping unit number (SKU), product name, or universal product code (UPC).

Nogin understands that story and magical experiences are the foundation of Sanrio and its beloved cast of characters.  The brand’s official online destination plays a big role in building and nurturing connections with millions of fans across the globe and we are excited about the fun, new interactive shopping experience the site delivers.

To drive engagement and encourage new purchases, personalization and discovery are at the core of the new site design, which features playful imagery and content crafted to delight and inspire. Mobile-friendly design, integration of Nogin’s robust underlying analytics platform, and a fresh, new user interface, ensure a seamless guest experience from discovery to purchase.

Following the reveal of Sanrio’s new online destination, the team will soon unveil an official new site for Hello Kitty, where fans will be able to explore her cheerful world and access the latest trends and exclusive deals.

For more information about Nogin, visit https://nogin.com, and experience the new look of Sanrio at www.sanrio.com.

Nogin New Client Announcement: DOPE

DOPE

Luxury Street Culture Brand, DOPE, Revitalizes Cross-Channel Operations With Nogin’s Innovative Technology and Premier Fulfillment Services

New Infrastructure Ignites Ecommerce and Flagship Store Business

LOS ANGELES – Aug. 31, 2019 – Nogin, a full-spectrum ecommerce partner and leading provider of customized, end-to-end digital commerce solutions, today announced its collaboration with DOPE to elevate the fashion brand’s direct-to-consumer digital commerce strategy.

“Consumer demands are constantly evolving and iterating business practices to remain ahead of the curve can be overwhelming,” said Jan-Christopher Nugent, CEO of Nogin. “We’re excited to have the opportunity to introduce technology solutions and operational efficiencies that will enable the DOPE team to focus on delivering the iconic experience it is known for.”

The new look at DOPE.com is the latest advancement in the companies expanding commerce strategy. Powered by Nogin’s data-driven technology platform, and supported by its premium creative, digital marketing, and fulfillment services, DOPE now offers a more streamlined, consistent, and high-touch experience for shoppers from discovery to delivery.

When it came time for DOPE to find an ecommerce partner, they knew that they needed a company that understood the unique qualities of their brand and customers.  Nogin shares the creative vision and desire to constantly innovate, enabling DOPE to concentrate on cultivating their community and growing the brand.

For more information about Nogin, visit https://nogin.com, and find the latest streetwear from DOPE at www.dope.com.

Nogin New Client Announcement: Spyder

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Spyder Teams with Nogin to Bolster Cross-Channel Operations, Fuel Overall Revenue Growth

 Leading Performance Apparel Brand Reports Increase in Customer Leads

Media Contact:
Jack Scullin
jscullin@nogin.com
(949) 864-8136

 LOS ANGELES – Feb. 14, 2019 – Nogin, a full-spectrum ecommerce partner and leading provider of customized, end-to-end digital commerce solutions for retail brands, today unveiled its partnership with Spyder, the world’s most recognizable and trusted performance apparel brand. In less than three weeks, the companies successfully rolled out the new, comprehensive digital commerce channel on Nogin’s next-generation Encore platform.

Nogin offers a unique set of services and technology solutions that enables Spyder to easily and effectively manage commerce across all channels and to intelligently utilize data to offer the polished, curated experiences their customers desire.

Spyder selected Nogin based on the company’s deep roots in digital commerce and proven track record of leveraging technology to enable brands to consistently outpace the industry-standard ecommerce growth rate. Spyder’s new commerce platform features full electronic data interchange (EDI) integration, a single catalog to serve both wholesale and retail orders, and simplified management of marketing and data analytics across all channels.

“Today’s retail environment is changing rapidly and becoming more complex; to remain relevant and profitable, brands must be nimble and evolve their cross-channel operations to accommodate a wide array of new customer and partner requirements,” said Jan Nugent, CEO of Nogin. “We are thrilled with the results already achieved since the launch of Spyder’s new platform – a 62 percent increase in orders and overall reduction of operational costs – both of which position the brand strongly for continued growth and enable the team to focus on what they do best, crafting iconic, elevated performance apparel that customers around the globe love.”

In addition to building and managing Spyder’s digital commerce platform, Nogin is handling the company’s order processing, product photography, warehousing and fulfillment, email and retention marketing, and related promotional campaigns, all supported with its world-class customer care.

For more information about Nogin, visit https://nogin.com, and view the latest from Spyder at www.spyder.com.

Nogin New Client Announcement: Dogeared

DOGEARED

Nogin And Dogeared Inc. Unveil New Online Store, Features Stunning New Aesthetic and a Data-Driven, Omnichannel Ecommerce Framework

Media Contact:
Jack Scullin
jscullin@nogin.com
(949) 864-8136

LOS ANGELES – Feb. 1, 2019 – Nogin, a leading provider of customized, end-to-end digital commerce solutions, and Dogeared Inc., a trendsetting provider of handcrafted American-made accessories, today debuted the jeweler’s new online store. The revamped website focuses on inspirational imagery and is designed to enhance the shopping experience for guests. Its mobile-optimized design, intuitive user interface, and underlying data-driven platform make it easy for customers to explore personalized recommendations, discover new products, and access exclusive deals based on their interests.

“Dogeared Inc. has always been market-leading as one of the first jewelry brands to include and popularize ‘mantra’ cards and inspirational aspects to its pieces,” said Jan Nugent, CEO of Nogin. “Like its jewelry, this new online store is inspirational and visually breathtaking.”

In addition to providing the overall design and technology infrastructure for the retailer’s digital store, Nogin provides full-service support for the brand including creative and marketing as well as development, logistics, and fulfillment services.

For years, Nogin has pioneered fashion ecommerce, and we are excited to leverage that deep experience to revamp Dogeared’s cross-channel operations. With its nimble experienced team, Nogin has completed the custom integration and launch of its new shopping destination quickly and seamlessly.

Nogin’s ecommerce platform provides a single interface for managing and deploying products across multiple sales channels. This unified system increases operational efficiencies, ensuring that the end consumer receives the underlying product faster while increasing the margins of the brand.

For more information about Nogin, visit https://nogin.com, and indulge yourself in the stunning new aesthetic of Dogeared Inc. at www.dogeared.com.

Honeywell Taps Nogin to Enhance Digital Channel Operations for Premium Outdoor Footwear Brands, The Original Muck Boot Company and XtraTuf

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 New Online Store Design, Paired with Improved Cross-Channel Analytics and Streamlined Logistics, Advances Sales Beyond Year’s Forecast

LOS ANGELES – Dec. 15, 2018Nogin, a full-spectrum ecommerce partner and leading provider of customized, end-to-end digital commerce solutions for retail brands is collaborating with Honeywell to migrate the Fortune 100 company’s legacy digital commerce system to Nogin’s ecommerce platform. In addition to debuting refreshed digital storefronts with increased responsiveness and prudent merchandise planning, the newly integrated technology streamlines Honeywell’s ecommerce operations and enables the company to manage multiple stores from a single source and catalog; utilize data intelligently across all channels and improve customer acquisition and retention. This move empowers Honeywell to more effectively manage and fulfill the growing volumes of online orders of its beloved footwear brands to customers across the U.S., Canada, U.K., and EU.

Consumer interest in Honeywell’s portfolio of footwear for work, play and outdoor activities continue to grow exponentially every quarter. Nogin’s seasoned team of ecommerce professionals and its next-generation technology has enabled them to achieve a higher level of productivity, flexibility, and service across all of their retail channels.

Nogin’s end-to-end digital commerce solutions combine the company’s ecommerce expertise, advanced software, and physical services to provide retail brands with the capability and information required to manage and grow their entire business.  “As partner and consumer demands continue to evolve in complexity, retail brands must be agile to seamlessly transform their direct-to-consumer and cross-channel operations to maximize efficiency and profitability,” said Jan Nugent, Co-Founder, and CEO of Nogin. “Honeywell’s focus on innovation and its established infrastructure, paired with our data-driven technology, refined physical services, and marketing prowess, have already driven revenue past expectations and freed up internal Honeywell resources to focus on growing other areas of the business.”

For more information about Nogin, visit https://nogin.com, and find the latest news on Honeywell and its XtraTuf™ and Muck Boot™ footwear brands at www.honeywell.com/newsroom.

About Nogin

Nogin, the market leader in outsourced ecommerce, delivers Intelligent Commerce Solutions for major fashion and consumer brands.  The company provides superior ecommerce talent combined with a full-stack ecommerce platform that includes R&D, sales optimization, and machine learning, along with artificial intelligence-driven marketing and fulfillment. Known for helping global brands keep pace with big retail and drive predictable profitability, Nogin gets brands to be world-class and profitable within 90 days of putting them on their platform. 

The company has helped notable brands, including Honeywell, Hurley, Bebe, Justice, ModCloth, Kenneth Cole, not only meet their goals but exceed expectations in all facets of their ecommerce business operations. For more information on our quest to educate leading brands worldwide on the more intelligent, more innovative, and modern ecommerce option, please visit www.nogin.com.

Media Contact:
Jack Scullin
jscullin@nogin.com
(949) 864-8136