Shoab Khan Chief Technology Officer

Shoab Khan

Chief Technology Officer

Shoab Khan has nearly 20 years of experience in digital product and ecommerce technology across several industries including home décor, office supplies and web to print. Most recently, he served as the Chief Technology Officer of Rugs USA where he successfully built and led a world class technology team and helped scale the business during rapid growth leading to the acquisition by Francisco Partners and continued to serve as CTO and oversee additional M&A under the brand.

Prior to that, he served as Director of Ecommerce Technology at, a leading provider of office supplies and custom web to print offerings. There, he helped build a unique self-serve online designer that allowed customers to print business and personal media with the additional offering of direct mail services. The growth of the business led to the successful acquisition by TZP Group where he then helped the business through an M&A of and later served as the Director of Technology of the newly formed BigName Commerce company.

Shoab started his career as a software engineer and continues to leverage that experience to help scale and build new enterprise technologies.